Venture Deals by Brad Feld
Practical, founder-friendly guide that explains how venture capital deals work, with deep insights into term sheets, valuation, and negotiating with investors.
UpCounsel - Startup Funding Options
Comprehensive and credible overview of startup funding options. Covers bootstrapping and friends‑&‑family to angels, venture capital, grants, loans, and crowdfunding.
Canva (Pitch Deck Templates)
Drag-and-drop design platform with templates for social posts, ads, pitch decks, and more. Free tier with tons of creative flexibility.
Google Analytics
Free, essential tool to track website traffic, user behavior, and conversion data. Crucial for optimizing marketing results.
MailerLite
Email marketing tool with drag-and-drop builders, automation, landing pages, and strong deliverability. Free plan supports up to 1,000 contacts.
QuickBooks
Popular all-in-one financial management tool with features for bookkeeping, invoicing, expense tracking, and payroll. Scales well as startups grow.
Wave Accounting
Free accounting software tailored to small businesses. Offers invoicing, expense tracking, payroll, and basic financial reports in a clean, easy-to-use interface.
SVB - Corporation Types
In‑depth comparison for tech founders on C Corp, S Corp, LLC; why C Corp favored by investors.
Hiscox - Small Business Insurance Guide
Overview of basic policies: general liability, professional errors and omissions